The Feminist, the Housewife, and the Soap Opera

An exploration of feminism's relationship with popular media

Charlotte Brunsdon author

Format:Paperback

Publisher:Oxford University Press

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The Feminist, the Housewife, and the Soap Opera cover

This insightful book examines the feminist engagement with soap operas, highlighting key scholarly perspectives and personal narratives. The Feminist, the Housewife, and the Soap Opera offers a rich historical context.

The book The Feminist, the Housewife, and the Soap Opera explores the intricate relationship between feminism and soap opera, presenting a comprehensive history of feminist engagement with this popular medium. Through a diverse array of sources, including interviews with prominent soap opera scholars, the author delves into the reasons behind feminists' interest in soap operas and their perceptions of the audiences that consume them. This exploration highlights the tension between feminist intellectualism and the stereotypical image of the soap opera-watching housewife.

The Feminist, the Housewife, and the Soap Opera also integrates personal narratives, offering autobiographical accounts that enrich the historical context. By tracing the evolution from 'women's liberation' to 'Feminism,' the book provides valuable insights into how feminist scholarship has shaped the understanding of soap opera as a legitimate field of study. It reveals how the genre has been both criticized and embraced, illustrating the complexities of identity formation within feminist discourse.

The author argues that feminist scholarship on soap opera has been a critical site for negotiating the identity of the 'feminist intellectual.' By examining the dynamics between feminists and their imagined counterparts—the soap opera audience—the book sheds light on broader cultural conversations about gender, media, and representation. Overall, this work serves as an important contribution to both feminist studies and media analysis.

Fascinating ... makes an important contribution to feminist television studies and women's studies, particularly in its examination of the formation of the feminist intellectual and the changes in her position of 'worrying responsibly' about her imagined other. * Years Work in Critical Cultural Theory *
Brunsdon's excellent book should be required reading for humanities and social-science-based scholars of daytime television serials and for anyone interested in the development of feminist theory and criticism from the 1970s to the present. * CHOICE *

ISBN: 9780198159810

Dimensions: 235mm x 156mm x 15mm

Weight: 423g

268 pages