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When Firms Change Direction

Anne Sigismund Huff author James Oran Huff author with Pamela Barr author

Format:Hardback

Publisher:Oxford University Press Inc

Published:15th Feb '01

Currently unavailable, and unfortunately no date known when it will be back

When Firms Change Direction cover

Firms within the same competitive environment (industry) respond in different ways to changing environmental (competitive) conditions. The authors of this book argue that the strategy field has not found answers to the questions that flow from this observation. They answer these questions by using what they call a "cognitively anchored theory of strategic change."

ISBN: 9780195136432

Dimensions: 152mm x 231mm x 20mm

Weight: 536g

288 pages