The Oxford Handbook of Luxury Business
Pierre-Yves Donzé editor Joanne Roberts editor Véronique Pouillard editor
Format:Hardback
Publisher:Oxford University Press Inc
Published:27th Apr '22
Should be back in stock very soon
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This innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches. Topics include conceptual foundations and the evolution of the luxury industry; the production of luxury goods; luxury branding and marketing; distributing luxury; globalization and markets; and issues of morality, inequality, and environmental sustainability. The Oxford Handbook of Luxury Business is a necessary resource for all students and researchers of the field as well as for forward-thinking industry professionals.
The volume is a successful multi perspective compilation of a variety of aspects of the luxury industry. * Johanna Steinfeld, translated from De Gruyter Oldenbourg *
ISBN: 9780190932220
Dimensions: 183mm x 254mm x 46mm
Weight: 1225g
656 pages