Creativity

well written and wide-ranging ... Throughout the book, Goldberg embraces a strongly first-person presentation, which adds to the interest and memorability of his account. * Aaron Kozbelt, Evolutionary Studies in Imaginative Culture *
Countless contributions have dealt with the psychological, socio-cultural, cognitive, evolutionary aspects of creativity. The neuroanatomical and physiological aspects have been explored to a limited extent: which is odd, as creativity is the product of brain's activity. Elkhonon Goldberg's book has the brain as its undisputed main character; this makes it uniquely important. The role of the brain's physiology and anatomy in the generation of creativity, with the frontal lobe and the prefrontal cortex in the privileged position, are discussed exhaustively and masterfully. Goldberg is a first rate neuroscientist and a born writer. * Ernesto Carafoli, MD, Venetian Institute of Molecular Medicine, University of Padova, Italy *
In Creativity, Elkhonon Goldberg is subtle, judicious, relentlessly curious, fun and brutally honest about what neuroscience knows, and doesn't know, about the subject. He guides us through decades of research, to show that perhaps the most striking thing about our plastic organ of creativity, is that, while there are certain basic patterns in the creative brain, they are only starting points; the brainâs circuitry, being so plastic, likely has just as many different ways of helping to produce creative states, as there are human ways of being creative. No one interested in the neuroscience of creativity can afford to miss this book. * Norman Doidge, MD, author of 'The Brain That Changes Itself', and 'The Brain's Way of Healing', Toronto, Canada *
Dr. Goldberg has obviously travelled extensively and his observations and experiences seem like a beautifully written journey in themselves until he leads one to the point where he reveals even more involving aspects of creativity in other cultures and even species. As far as this book is concerned, Dr. Goldberg clearly knows what he's doing when it comes to Creativity. * John Fawcett, Creative Director, Balucate, Sydney, Australia *
What an inspired marriage of Creativity and Neuroscience (big C, big N), officiated by a brave scientist and original thinker. This book will spark new research, new toolkits, new conversations * and much creativity.Alvaro Fernandez, MBA, MA, CEO & Editor-in-Chief of SharpBrains, Washington, DC *
Elkhonon Goldberg's new book, Creativity: The Human Brain in the Age of Innovation is a very insightful study of our brains in a time of accelerating and multi-dimensional change. It is the fruit of both scholarly research and many decades of experience. Creativity is a wonderful addition to Dr. Goldberg's body of work. * Bienvenido F. Nebres, Professor of Mathematics, Past-President of Ateneo de Manila University, Manila, Philippines *
Elkhonon Goldberg, PhD, a leading-edge neuropsychologist and broad-ranging thinker, has provided a brilliant, synthetic account of human creativity. A sophisticated understanding of brain function is combined with insights from contemporary psychology, evolutionary biology, and cross-cultural studies to elucidate the key processes underlying innovation in the arts, sciences and all areas of human endeavor. * David Silbersweig, MD, Co-Director, Neuroscience Center and Professor of Psychiatry, Brigham and Women's Hospital, Harvard Medical School, Boston, MA *