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Consumers, Corporations, and Public Health

A Case-Based Approach to Sustainable Business

John A Quelch editor

Format:Paperback

Publisher:Oxford University Press Inc

Published:18th Feb '16

Currently unavailable, and unfortunately no date known when it will be back

Consumers, Corporations, and Public Health cover

This book presents 17 case studies that explore the interplay between business practices and public health, highlighting consumer empowerment and corporate responsibility.

In Consumers, Corporations, and Public Health, the authors present a collection of 17 insightful case studies that explore the dynamic relationship between business practices and public health outcomes. Each case study highlights how corporate behavior can significantly impact consumer welfare, emphasizing the growing expectation that businesses should prioritize public health alongside profitability. This compilation serves as a critical resource for understanding the intricate balance between corporate responsibility and consumer rights.

The book delves into contemporary examples from various industries and regions, showcasing how companies can leverage their influence to promote healthier communities. By examining real-world scenarios, the authors illustrate the potential for collaboration between the private sector and public health initiatives. This not only enhances consumer empowerment but also drives positive changes in corporate strategies and policies.

Consumers, Corporations, and Public Health ultimately aims to educate students and practitioners alike on the pivotal role that consumer behavior plays in shaping health outcomes. It encourages readers to consider how informed consumers can influence corporate decisions, leading to a healthier society. The insights provided in this book are invaluable for those interested in the intersection of business and health, making it a must-read for anyone looking to understand this critical relationship.

This unique collection of case studies demonstrates how important it is for public health and business executives to work together. The health of the individual consumer is the common ground around which this essential dialogue can occur. * Julio Frenk, President, University of Miami; former Minister of Health, Mexico *
This volume is brimming with lessons for leaders committed to effective health policy. Students will come away with renewed respect for the fascinating intersection between the private sector and public health. * Howard K. Koh, Professor of the Practice of Public Health Leadership, Harvard T.H. Chan School of Public Health; former Assistant Secretary, U.S. Department of Health and Human Services *
Delivers the clear and important message that all companies in all industries are responsible for public health. * Richard D. Fain, Chairman and CEO, Royal Caribbean Cruises Ltd. *

ISBN: 9780190235123

Dimensions: 155mm x 234mm x 23mm

Weight: 562g

392 pages