The Business Environment
Adrian Palmer author Bob Hartley author
Format:Paperback
Publisher:McGraw-Hill Education - Europe
Published:16th Nov '11
Should be back in stock very soon
The seventh edition of The Business Environment has been perfectly tailored to cover the core topics that will be studied on an introductory Business Environment module. This fully updated new edition provides comprehensive coverage of the varying factors that make up the business environment, with a particular focus on how these factors impact business organisations and the decisions organisations make.
Key Features:
Up-to-date coverage
The business environment continues to evolve, and this new edition takes on board recent issues including:
Real life examples
New opening vignettes introduce the main topic and show the business environment in real life. In addition, the book contains a wealth of shorter and longer case studies featuring companies such as Google, Amazon and Virgin Trains.
Pedagogy
Clearly written and user friendly, the book boasts a full range of learning tools which include: Learning Objectives, Thinking Around the Subject boxes, Review Questions, and Activities.
ISBN: 9780077130015
Dimensions: 263mm x 196mm x 21mm
Weight: 1041g
576 pages
7th edition