Strategic Marketing Management

A Means-End Approach

Mark E Parry author

Format:Paperback

Publisher:McGraw-Hill

Published:26th Dec '01

Currently unavailable, and unfortunately no date known when it will be back

Strategic Marketing Management cover

This paperback, "Strategic Marketing Management" from Mark E Parry, was published 26th December 2001 by McGraw-Hill.

ISBN: 9780071589635

Dimensions: 229mm x 152mm x 15mm

Weight: 386g

288 pages